5
Nov

Value drivers for operations and land assets

How technology can align incentives for producers, investors, and society Technology can only take you so far. Investors play a crucial role in making land assets more valuable over time. Land assets can provide both annual cash flow from agricultural production, and asset value increase over time. The asset typically increases in value due to limited supply, or through having

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31
May

Tracking flowering gives producers a head start on harvest planning

Producers can get a head start on planning for the harvest season by tracking how the extent and timing of flowering varies across their groves. In the Mediterranean region, flowering typically occurs between April and May.

19
May

Olive flowering is an early and strong indicator of yields

Every spring olive producers carefully record the number of flowers on a sample of their trees with an important purpose in mind. The extent of flowering can be an early and strong predictor of the weight of olives at harvest in autumn with an accuracy of 60-75%.

9
Apr

Sensonomic raises capital to serve modern olive oil growers

Sensonomic has recently secured additional growth funding from a group of seasoned  investors with a track record of  scaling software businesses. One of the investors is an owner of olive groves and the rest are focusing on software technology to support farmers.   The company established a business development capability in Spain in 2020 and is already serving clients across

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22
Sep

Covid-19 – the ultimate immersive experience?

At Sensonomic we use an iterative approach to product development where we through user-centred and agile methodologies develop our technology. We believe using this combination of methodologies will not only create products which are efficient, profitable and sustainable, but also enjoyable and intuitive to use. As our products are used by everyone on the farm: the worker out in the

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15
Jun

Value vs Quantity

Agriculture is where we need to get things right in order to tackle climate change. Farmers are at the forefront of what can seem like a fight against windmills: Ingrained industry traits, opaque markets, and an uneven distribution of bargaining power make most farmers price-takers and quantity-makers, instead of value-creators and quality-makers. The only way forward is green and profitable

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28
Apr

Tracking an elusive tree on the edge of the Sahara

How would you assess a business idea involving complex supply chains, and ensure the best decisions for the business’ early stage growth phase? Leveraging our knack for multimethodology, Sensonomic recently provided clients with essential resource mapping and supplier market information. This helped establish robust and evidence based operations.   Found in everything from chocolate to hair treatment, the shea fruit

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22
Apr

Sensonomic collaborates with Europe’s leading olive oil producer

Sensonomic will work with the leading European olive oil producer Innoliva to increase the value of their high quality organic olive oil production. “Innoliva is a data and evidence driven business, and Sensonomic is offering a new way of delivering actionable insight. We are committed to continuously improving our operations, and the collaboration with Sensonomic enables us to test a

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3
Feb

The FoodTech 500 Award

The agriculture industry is adapting to new climate challenges and adopting improved practices, and Sensonomic is a proud facilitator on this all-important journey. We are extremely happy to be a part of The FoodTech 500 shortlist of 2019.  “Every single company that made the list have in our opinion become entrepreneurial success stories worth keeping an eye on, which is

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20
Nov

Environmental conservation – more food on less land

Agriculture is vital to feeding the world’s population but its environmental cost is massive, occupying 70% of ice-free land and driving deforestation. Recent proliferation of agricultural data presents an exciting opportunity to apply advanced analytics to improve efficiency and reduce impact. In this video I talk about my DPhil research at the University of Oxford on computational simulation to help

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